An Analysis of Socio-economic and Demographic Factors Influencing Islamic Banking Acceptance in Non-Islamic Contexts
DOI:
https://doi.org/10.26437/ajar.v11i3.1162Keywords:
Acceptance. drivers. islamic banking. non-islamic. financial literacyAbstract
Purpose: The emergence of Islamic banking (IB) in sub-Saharan Africa has been viewed as a catalyst for the economic growth and development of the sub-region. This study investigates the motivation, willingness to adopt, and determinants of IBs adoption in Liberia, a non-Islamic country in West Africa.
Design/Methodology/Approach: Primary data were sourced from 210 Liberian citizens, accidentally sampled across four major counties, using semi-structured survey questionnaires. Descriptive statistics, simple percentages, statistical mean and the chi-square test of independence were used to analyse the data.
Research Limitations: One of the main research limitations is that not all counties were included in determining the study sample size. Furthermore, specific components of the sample frame were not considered for selection because a convenience sampling approach was used.
Findings: The results showed that the majority of the survey respondents (93.8%) were willing to acquire knowledge about the operation of the Islamic banking system. The decision to adopt the Islamic banking system was influenced by respondents’ socio-demographic characteristics, such as age, gender, educational attainment, employment status, and marital status. The findings provide critical insights into the incorporation of certain aspects of the Islamic banking system into Liberia's banking sector.
Practical Implications: Thus, stakeholders such as the Bank of Liberia should consider implementing pertinent governance structures and rules for IBs operations for risk minimisation, and resistance to economic crises in the country’s banking sector.
Social Implications: The operationalisation of IBs will lead to job creation, economic growth and revenue mobilisation through corporate tax.
Originality/Value: It contributes to the existing literature by highlighting the high interest of the respondents to adopt and practice the Islamic banking system in a non-Islamic country like the Republic of Liberia, defeating the general misconception about the non-adoption of Islamic bank principles, particularly the Sharia principle, by non-Islamic countries in the developing world.
References
Abdullah, A. A., Sidek, R., & Adnan, A. A. (2012). “Perception of non-Muslims customers towards Islamic banks in Malaysia”, International Journal of Business and Social Science, 3 (11).
Abduh, M. (2017). Challenges and opportunities of Islamic banking and finance in Africa. Journal of Islamic Banking and Finance, 4(2), 340-44.
Aburime, U.T., & Alo, F. (2009). “Islamic banking: theories, practices and insights for Nigeria”, International Review of Business Research Papers, 5(1), 321-339.
Alam Choudhury, M., & Nurul Alam, M. (2019), “Corporate governance in Islamic perspective”, International Journal of Islamic and Middle Eastern Finance and Management, Vol. 6 No. 3, 180-199.
Amin, H., Abdul-Rahman, A. R., & Abdul Razak, D. (2014). “Theory of Islamic consumer behaviour: An empirical study of consumer behaviour of Islamic mortgage in Malaysia”, Journal of Islamic Marketing, Vol. 5 No. 2, 273-301.
Atkin, D. J., Hunt, D. S., & Lin, C. A. (2015). Discussion theory in the new media environment: Toward an integrated technology adoption model. Mass Communication and Society, 18(5),623–650
Baddianaah, I. (2023). We all share the blame: analyzing the root causes of flooding in African cities with specific reference to Harper City, Liberia. Environ. Challenges, 13 100790. https://doi.org/10.1016/j.envc.2023.
Baaweh, L., Baddianaah, I., & Baatuuwie, B. N. (2022). Traditional knowledge and practices in natural resource conservation: a study of the Zukpiri Community Resource Management Area, Ghana. Int. J. Rural Manag. 19 (2), 253–273. https://doi.org/ 10.1177/09730052221087020.
Bananuka, J., Katamba, D., Nalukenge, I., Kabuye, F., & Sendawula, K. (2020). Adoption of Islamic banking in a non-Islamic country: evidence from Uganda. Journal of Islamic Accounting and Business Research, 11 (5), 989-1007. DOI 10.1108/JIABR-08-2017-0119.
Beck, T., Demirgüç-Kunt, A., & Merrouche, O. (2013). “Islamic vs. conventional banking: Business model, efficiency and stability”, Journal of Banking and Finance, . 37(2), 433-447.
Boateng, K., Omane-Antwi, K. B., & Queku, Y. N. (2025). Tax risk dynamics and tax planning activity nexus: evidence from banks in Ghana. African Journal of Applied Research, 11(1), 934-958.
Chapra, M. U. (l982). 'Money and banking in an Islamic economy' in M Ariff (ed.), Islamic Banking in Southeast Asia. Singapore: Institute of Southeast Asian Studies. ____ (l985) Toward a Just Monetary System. Leicester: The Islamic Foundation.
Creswell J. W. & Creswell J. D. (2018). Weyant E. Research Design: Qualitative and Mixed Methods Approaches. Journal of Electronic Resources in Medical Libraries, 19(1-2), 54–55, https://doi.org/10.1080/15424065.2022.2046231.
Dieli O. J., Osho O, & Ochonogor K. N, (2022). Impact of supplier base consolidation on procurement, delivery and production costs: supply chain operations optimization and vendor consolidation” International Research in economics and finance; 6(4), https://www.sciencedirect.com/science/article/abs/pii/S1042443121001554
Disli M., Rizkiah S.K., Salim, K. & Razak L. A. L. A. (2021). Switching costs and bank competition: Evidence from dual banking economies. Journal of international financial markets, institutions and money, 75(101445),
Faye, I., Triki, T., & Kangoye, T. (2013). The Islamic finance promises: evidence from Africa”, Review of Development Finance, 3(3), 136-151.
Gelbard, E., Hussain, M., & Maino, R. (2015). Development of Islamic finance in sub Saharan Africa. Development Finance Agenda, 1 (1), 42-43.
Gonpu P. G. (2014). Governance budget deficits and financial crisis: analysis of government role in the Liberian banking crisis. International business and economics research journal, 13(5),
Kabiru, J. R. (2014). Perception of Nigerian Muslim account holders in conventional banks toward Islamic banking products. International Journal of Islamic and Middle Eastern Finance and Management, 7(3), 288-305.
Karim S., Lucey B. M., Naeem M. A. & Uddin G. S. (2018). Examining the interrelatedness of NFTs, DeFi tokens and cryptocurrencies. Journal/finance-research-letters, 47(8), https://doi.org/10.1016/j.frl.2022.102696
Mbawuni, J., & Nimako, S. G. (2017). Determinants of Islamic banking adoption in Ghana. International Journal of Islamic and Middle Eastern Finance and Management, 10 (2), 264-288, https://doi.org/10.1108/IMEFM-04-2016-0056
Mbawuni, J., & Nimako, S. G. (2018). Muslims and Non-Muslims consumers’ perception toward the introduction of Islamic banking in Ghana. Journal of Islamic Accounting and Business Research, 9(4),00-00, DOI: 10.1108/JIABR-04-2016-0050
Mensi, W., Hammoudeh, S., Yoon, S.M., & Balcilar, M., (2017). Impact of macroeconomic factors and country risk ratings on GCC stock markets: evidence from a dynamic panel threshold model with regime switching. Applied Economics 249, 1255–1272.
Miah M, & Suzuki Y. (2020). Murabaha syndrome of Islamic banks a paradox or a product of the system? Journal of Islamic account, Business research, 11, 1363-1378.
Omar, H. H., Yusoff, M. E., & Sendaro, A. A. (2017). Regulatory framework for Islamic banking in Tanzania, Jurnal Kemanusiaan, 26 (1), 32-41.
Ozturk H., (2014). "The origin of bias in sovereign credit ratings: reconciling agency views with institutional quality," Journal of Developing Areas, Tennessee State University, College of Business, 48(4), 161-188
Rammal, H. G. & Zurbruegg, R. (2007), “Awareness of Islamic Banking Products Among Muslims: The Case of Australia,” Journal of Financial Services Marketing,12 (1) 65-74.
Riaz, R. Gill, A.R., & Ali, M. (2023). The asymmetric impact of financial development on ecological footprint in Pakistan. Environ Sci Pollut Res 30, 30755–30765 https://doi.org/10.1007/s11356-022-24384-9
Rogers, E. M. (2004). A prospective and retrospective look at the diusion model. Journal of Health Communication, 9(Suppl. 1), 13–19
Toews, D. (2003). The New Trade: Sociology after the End of the Social Theory Culture & Society 20 (5), 81-98.
World Bank Group. (2020). Payment aspects of financial inclusion in the fintech era. ISBN 978-92-9259-345-2).
World Finance (2017). Morocco launches Islamic banking services. Available at: www.worldfinance. com/banking/morocco-launches-islamic-banking-services (accessed on February 1, 2024).
Yunusa, M., & Nordin, N. B. (2015). “Religious Challenges of Islamic Banking in Nigeria”, International Journal of Academic Research in Business and Social Sciences, Vol. 5 (4), 46-66.
Downloads
Published
Issue
Section
Categories
License
Copyright (c) 2025 AFRICAN JOURNAL OF APPLIED RESEARCH

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
By submitting and publishing your articles in the African Journal of Applied Research, you agree to transfer the copyright of the Article from the authors to the Journal ( African Journal of Applied Research).